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MarketingSherpa is a publishing company that specializes in business information for marketing and publishing professionals. (No, we're not an agency, or a consultancy, or a vendor.

We just publish newsletters and reports that help you do your job better.) More than 120,000 marketing, advertising, PR, and publishing professionals read MarketingSherpa email newsletters every week. We're most famous for our Case Studies.

Every day our reporters and editors interview your peers - marketing and publishing pros in companies across the US - to ask them, "What's really working for you online? How are you integrating online and offline?" Then we share their tactics, advice and results with you in our newsletters and special reports.

Our name "Sherpa" refers to the Sherpas of Nepal who guide climbers up Mount Everest. We picked it instead of "MarketingGuru" because we're not the stars here -- you are.

We're just your friendly native guides who help make your tough climb toward marketing greatness a bit easier.

The Economist, Harvard Business School's Working Knowledge Site, Entrepreneur.com, Tenagra, Sitepoint, and AdBumb have all praised MarketingSherpa's publications.

Anne Holland

Publisher and Managing Editor of MarketingSherpa, Holland has been involved in publishing email newsletters for corporate communications, employee training, marketing and business purposes since 1994. Previously, she spent more than a dozen years in the print newsletter industry, working for such giants as McGraw Hill and Jane's Publishing.

Holland is a past winner of the Direct Marketing Association of Washington's annual Best Direct Marketing Campaign awards. She's a frequent speaker at such events as @d:tech, DMA's Net.Marketing, AIM's Dinner & A Deal, and The Newsletter & Electronic Publisher's Association.

MarketingSherpa, an award-winning media company, publishes Case Studies, Buyers Guides, and Best Practices reports on Internet marketing for the Fortune 2000. The Economist, Harvard Business School's Working Knowledge Site, Tenagra, and Entrepreneur.com have all praised MarketingSherpa as one of the best publications on Internet marketing.